You have to be on the top of Google in the online game
Business July 28th. 2010, 7:51amBeing on the top of Google is where you have to be in these busy days of online chopping. If you are near the top, that’s not too bad. But if you are on the second page, then you have a long and hopeless battle to getting significant amounts of traffic. The Internet will deliver streams of visitors to sites that are on page one of Google. But you will suffer a drought of people at your site if you are lower down the search engine giant. That is the sad fact of online life. So you must make every effort and make sure you are at the top of the search engines. This is not logically impossible in most industries. Because most web site owners do not know how to optimize their sites to be near the top. If you do the basic work, you’ll get there long before your competitors have woken up to the fact that if they also did the right things they’d be there also!